Open SOHO with Green Key


SOHO restaurant and hotel is Green Key certified!💚

Green Key is an international eco-label for tourism facilities. Since 1994, Green Key has been a leading standard of excellence in environmental responsibility and sustainable operation within the tourism industry. The Green Key program is run by the Foundation for Environmental Education. From March 2023 SOHO restaurant and hotel has Green Key certification. 

Applying for the certification was a logical step for us – since we are quite new establishment and from the start we have been doing smaller and bigger steps to act responsible towards environment. So applying for Green Key was next step towards our mission.

Come and open SOHO with green key! 🗝


Since we received Green Key certification our wish was to offer our guests exciting surprises and experiences from our side. So, we came up with the #openSOHOwithgreenkey campaign to introduce SOHO restaurant and hotel, but also Tartu city and county opportunities and finds.

Starting from April the guests can find a small green mailbox from the hotel’s lobby. From the mailbox the guests can find gifts, tickets, gift cards etc, which they can use either in SOHO or other places in Tartu/Tartumaa. What to do to get the prize from the mailbox? Easy-peasy – you just need the keys. We have lost the green key with the introductions and we would appreciate if you can found them and bring them back to us. As exchange we would give you a gift!

Hint! Right now the keys will be lost in SOHO hotel and when you find them you need to go to hotel reception and open the mailbox. Also, a hint about the prize – it is from a company that is almost our neighbor and they love sport! All the next hints you can find either from our hope page or social media, so make sure you follow us.

Social media

We think that for us and our followers would love to follow the searches, experiences and journeys for the green key that the guests will have. If you are lucky enough to find the green key, share it with us and use the hashtag #openSOHOwithgreenkey

You can find us either from Facebook or Instagram!

Cooperation with us

Wish to work together with us on this campaign, your mind started to run with ideas and love the idea to send our guests to your company? Great! We would happily introduce our guests with your products or services! Contact us and let’s discuss, what and how can we do. You can always call or write to us – find our contacts from HERE!

What are we doing in SOHO so we can be more environmentally responsible?


When the guest is staying with us more than one night, then they can skip the every-day interim cleaning. This helps us to save water, electricity and other resources. Our lovely cleaning ladies will preform interim cleaning, when the guest will hang “please clean” sign on the door.

Trash and waste

We take recycling and reducing waste in SOHO very seriously. In addition to the regular recycling we also exchanged regular plastic bags from the hotel rooms to washable recycled bags. With this change we managed to reduce huge amount of plastic bags. All our food waste will find use as bio waste.


Saving electricity is important, as we all have understood – electricity is very expensive, almost as luxury goods already. So, we have changed all our regular light bulbs to LED-lights and also measure the electricity consumption. However, our secret weapon is our Siim, who goes around and turns off all the lights that are not in use.

Paperless check-in

Forget about the long check-in process, waiting in lines and spending time in the hotel lobby with your luggage. We are moving forward to paperless check-in, which means the guest can make all their activities before arrival and while staying in the hotel with their smartphone.

NO to the minibars

You will not find minibars from SOHO rooms. The reason is, that we would like to avoid additional electricity consumption and production of small waste. When the guest feels hungry we have a lovely restaurant menu, where they can find snacks as well as dinner. Also, small snacks they are able to get from reception.

Reducing packaging

We have reduced package use as much as we could starting from tableware to one time hygiene products. We use dispensers instead of single use shampoos and shower gels in the hotel rooms. Also, rooms that have bath we have nice bath salts, which are in jars.

Plant based food

We are constantly working on increasing the options of plant based and vegan food to offer our guests healthy and wonderful dishes. We have a brand new a la carte menu coming out in May, so many good things are coming! In group menus we always take into consideration everyone’s food intolerances and diets and modify them accordingly. Only so everyone would be happy and full!

Invisible animals

Chicken in cages are held in tight conditions, where there is no possibility to spread their wings or see daylight. According to the law one bird in a cage must have only A4 paper sized area with a wire floor as a living place, which means that the welfare of chickens is very low. We have partnered up with Estonian organisation “Invisible animals” and SOHO restaurant does not use caged chickens in our dishes.

Local food

We are proud of our local food and producers and value them highly, which means we use local and fresh produce as much as possible. For example, we have great productions in Estonia in meat, milk and cheese industries, who deliver their produce to us. And, sour bread comes from our almost neighbours!

Share your Green Key guest experience in SOHO with the hashtag #openSOHOwithgreenkey